Sells cars and vehicles by understanding and demonstrating characteristics, capabilities, and features; developing and qualifying buyers
Minimum Qualification : Diploma
Experience Level : Mid level
Experience Length : 5 years
Roles and Responsibilities
Sellscarsand vehicles byunderstanding and demonstrating characteristics, capabilities, and features;developing and qualifying buyers; closing sales.
Understandsautomobiles by studying characteristics, capabilities, and features; comparingand contrasting competitive models;
Developsbuyers by maintaining rapport with previous customers; suggesting trade-ins;meeting prospects at community activities;
greeting drop-ins; responding toinquiries; recommending sales campaigns and promotions.
Qualifiesbuyers by understanding buyer's requirements and interests; matchingrequirements and interests to various models; building rapport.
Demonstratesautomobiles expertise byexplaining characteristics, capabilities, and features; explaining warrantiesand services.
Closessales by overcoming objections; asking for sales; negotiating price; completingsales or purchase contracts; explaining provisions;
explaining and offeringwarranties, services, and financing; collects payment; delivers automobile.
Providessales management information by completing reports.
Updatesjob knowledge by participating in educational opportunities; readingprofessional publications.
Enhancesdealership reputation by accepting ownership for accomplishing new anddifferent requests; exploring opportunities to add value to jobaccomplishments.
Retain and nurture existing customers, ensuring repeat sales,volume growth, increased rate of sale and customer satisfaction.
Collectingcustomer and market feedback and reporting the same to the company
Skills and Qualifications
Diploma or Degree in Marketing or business-related course
3-5years of sales experience selling cars
Confident, presentable and aggressive, with ability follow-through on interestedparties and convert prospects
Willingness and flexibility to travel on assignment tovarious counties in Kenya
In-depthunderstanding of popular car models
Ability to handle and overcome objections fromcustomers while negotiating terms of trade
Planningand presenting reports on pipeline progress, goals, and quarterly initiatives to share with team members